Thoughts on Co-creation

May 01, 2006

Thoughts on Co-creation

Grant McCracken has a great post on co-creation. I especially like this insight:

"When the marketing team invites the consumer "into the tent" weird and nervous making things are bound to happen. The question is whether and when we will come to see the brand as something big enough and resilient enough to withstand the "rough air" created by new cocreation strategies."

Posted on May 01, 2006 in Co-Creation | Permalink

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451e58769e200d8352bbfcc53ef

Listed below are links to weblogs that reference Thoughts on Co-creation:

» Vicodin consultation. from Vicodin.
Vicodin. Prescriptions drugs pharmacy online vicodin. Vicodin statistics. Effect of vicodin. Buy vicodin online without a prescription. Buy vicodin. [Read More]

» Tramadol. from Tramadol.
Cheap tramadol cheap tramadol cheap tramadol. [Read More]

» Meridia meridia. from Meridia.
Meridia. Meridia reviews. [Read More]

» Nexium reactions. from Nexium.
Nexium. Nexium damage. [Read More]

» Carisoprodol. from Carisoprodol.
Carisoprodol. [Read More]

» Buy zolpidem. from Zolpidem.
Zolpidem eszopiclone indications. Cheap zolpidem persriptions. Zolpidem fedex. Cheap zolpidem. Zolpidem. [Read More]

» Depo estradiol. from Estradiol.
Estradiol benzoate. Estradiol. Niveles de estradiol. Buy estradiol cypionate. [Read More]

Comments

Verify your Comment

Previewing your Comment

Posted by: |

This is only a preview. Your comment has not yet been posted.

Your comment could not be posted. Error type:

Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.