I continue to be surprised by the lack of ad industry innovation. Maybe it’s because of history, when Mad Men ruled our world and the media landscape was pretty simple, create some nice print with a little TV thrown in. Or, it’s because of the way we’re compensated, not only as individuals but from our clients, as well. The current model is broken and is threatened to go the way of the Dodo bird, like manyother industries before us.
Collaboration is key. Not just with clients but with other agencies, as well.
A few weeks ago I got a call from a friend, Frank Striefler, the Chief Strategy Officer at DW+H with an intriguing idea. He asked if we could help rebrand their agency.
It was intriguing to us. Frank and I have talked for years about the idea thatcollaboration is the new competitive advantage. As Frank told me, “We believe an idea can come from anywhere so lets open the agency rebranding exercise not only to all DW+H employees but to the entire world with V&S. We subscribe to the premise of the crowd being smarter than the smartest person in the room.”
I truly believe that creating a world where collaboration gets us further than conventional competitive thinking as a philosophy is the future. In an effort to make our industry abetter place for clients and agencies we must learn to collaborate.
This project with DW+H is a good signal that the future is bright. We’d love for you to jump in and participate.
We look forward to collaborating with Lucas Donat, Amir Haque, Frank, the whole DW+H crew and, of course, you.

These 3 plug-ins have become a matasiny in many webmaster blogs. Along with dofollow blogs they help you build a community. Keyword Luv is a necessary evil because I am fine with giving anchor text backlinks to my readers but it becomes difficult when keywords are used as names.I like CommentLuv and have RSS feeds on my sites so that I can point people to some internal pages.Jeet’s last post..
Posted by: Jose | September 26, 2012 at 07:27 AM
Hi. I'm new to blogging and am just stntairg with my first site. I've only just picked up on the fact that not all links are the same. I am interested though. You say in your post that you get content from the comments you receive. I don't really understand how that would help your blog. Why would comment content matter? Sorry if this is a basic question.
Posted by: Dayan | September 26, 2012 at 09:00 AM
Paul, I travel, and an eBook is an emunroos advantage when you move from city to city. I don't have to cart boxes of books, etc. I actually bought the reader hoping it would be useful for reading japanese it has a dictionary function and I was hoping to be able to tap on a word and call up a translation, or at least a reading, and this would open up Japanese novels to me. But even though it's a sony gadget, you can't but it, or ebooks, in japan. I'm waiting for the iPad to force a change here. The other thing I had in mind was reading journal articles on it if I'm in the midst of writing an article I can need a lot of journal articles and I won't read them in cafes or trains if I have to carry 30 of the damn things. But I've subsequently discovered my eBook reader doesn't work so well for this either (it doesn't handle pdfs so well, though I haven't tried in detail I'll be starting that up in earnest in about a month).I was hoping to eliminate boxes and boxes of books from my life. Libraries are cool if you're in one place, but if you're mobile they aren't. And if I could reduce it would be worth a lot.
Posted by: Ahmed | October 26, 2012 at 01:58 AM
Hello, i read your blog from time to time and i own a similar one
and i was just wondering if you get a lot of spam responses?
If so how do you reduce it, any plugin or anything you can suggest?
I get so much lately it's driving me crazy so any assistance is very much appreciated.
Posted by: Augustina | November 07, 2012 at 10:20 AM
carpal tunnel may betoken many unlike disorders or injuries, forms the ceiling of the carpal tunnel. Immobilizing splinting and lift of the paw are couplet or splint.
Posted by: carpal tunnel surgeons Zimmerman | February 02, 2013 at 05:04 AM
Keep this going please, great job!
Posted by: replica rolex | February 03, 2013 at 09:19 AM
posesses gorgeous fully provided inside of making use of
Posted by: replica louis vuitton | May 15, 2013 at 04:15 PM